Miami, Florida, United States

Solutions Marketing Specialist

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Kaseya® is the leading provider of complete IT infrastructure and security management solutions for Managed Service Providers (MSPs) and internal IT organizations worldwide. Kaseya’s best-in-breed technologies allow organizations to efficiently manage and secure IT to drive sustained business success. Kaseya has achieved sustained, strong double-digit growth over the past several years and is backed by Insight Venture Partners www.insightpartners.com), a leading global private equity firm investing in high-growth technology and software companies that drive transformative change in the industries they serve.

Founded in 2000, Kaseya currently serves customers in over 20 countries across a wide variety of industries and manages over 15 million endpoints worldwide. To learn more about our company and our award-winning solutions, go to www.Kaseya.com and for more information on Kaseya’s culture, please click here: Kaseya Culture.

Kaseya is not your typical company. We are not afraid to tell you exactly who we are and our expectations. We have achieved record levels of success being BOLD, being GRITTY, being ACCOUNTABLE. The thousands of people that succeed at Kaseya are prepared to go above and beyond for the betterment of our customers, and the betterment of their careers and long-term financial wealth. 

WHAT WE ARE LOOKING FOR: 

Kaseya is looking for a Solutions Marketing Specialist, to play a pivotal role in shaping and executing compelling marketing strategies that elevate our cutting-edge security products in the market. 

WHAT YOU’LL DO: 

As a Solutions Marketing Specialist at Kaseya, you will be a key member of our marketing team, responsible for developing and executing product marketing initiatives for our IT security solutions. Leveraging your strategic mindset and creativity, you will collaborate with cross-functional teams, including product management and sales, to craft compelling marketing messages, drive demand generation, and position Kaseya as a leader in the IT security industry. Your ability to translate technical details into customer-centric language will be instrumental in driving product adoption, customer engagement, and overall marketing success. 

ESSENTIAL DUTIES AND RESPONSIBILITIES: 

  • Own your solution's marketing – define positioning, messaging working with your team and product managers.  
  • Know your competitors and beat them via strong market positioning and assets.  
  • Build and implement a strategic marketing plan to drive qualified leads to the sales teams together with demand generation marketing teams.  
  • Support the development of thought leadership content, including white papers, eBooks, surveys, blogs.  
  • Help with the development of campaign assets (emails, website, infographics, checklists, interactive content, videos, webinars, etc.)    
  • Drive the creation of product content (product briefs, demo and explainer videos, product webpages, case studies, etc.) 
  • Spearhead the development of sales tools and enablement material. 
  • Lead product launches to drive awareness and interest in Kaseya’s market-leading technology and security posture. 
  • Support the execution of campaign strategy with demand generation and working with the content team to execute high quality lead generation and nurture campaigns. 
  • Analyze product performance to continually improve lead generation and conversion rates.  

WHAT YOU’LL BRING: 

  • 3-5+ years’ experience in product marketing for a software/SaaS company  
  • 1-2 years’ experience in the IT industry, ideally related to endpoint and network management. 
  • Domain experience in the MSP space and Small to Mid-Sized Business (SMB) market is an asset. 
  • Domain experience in IT management software is an asset.  
  • Able to travel occasionally, if/as needed 
  • BS Degree in Business or Technical field (MBA preferred)  

If this sounds like the right career to fit your personality and interests, please apply, we are looking forward to meeting you! 

Join the Kaseya growth rocket ship and see how we are #ChangingLives !

Additional information
Kaseya provides equal employment opportunity to all employees and applicants without regard to race, religion, age, ancestry, gender, sex, sexual orientation, national origin, citizenship status, physical or mental disability, veteran status, marital status, or any other characteristic protected by applicable law.

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